Advertise with us! is a unique, independent, privately-funded organisation, locally-written & produced, dedicated to showing the beautiful Barrow Valley at it’s best and sharing it with the world. I also believe in promoting quality tourism-related products and services.

Since it’s launch 5 years ago, this website has become the most popular online guide to the Barrow Valley, both in Ireland and overseas. (Try a Google search to confirm this). The Blog has had over 450,000 page views from all over the world and site visitors dwell – i.e. they look at several pages during their visit.

The blog is tablet and mobile-friendly so appeals to a modern audience.

hiker, leighlinbridge, barrow way, ireland, German,

German hiker, Leighlinbridge, barrow way, ireland,

International audience

The locals don’t need convincing, but we have gone to great lengths to get our website listed in Mainland Europe and now we are ready to partner up! The screen grab below shows a search on – the biggest German-based search engine. We get a lot of German walking groups visiting the Barrow Valley, staying in B&Bs or camping.

guide to the Barrow Valley in South East Ireland

As you can see, we are listed at the top of the unpaid ads, even in Germany. We have spent three years making this happen by correctly using Search Engine Optimisation techniques which are both ethical and effective. Now your local business can benefit from all our hard work!


Visitor Stats at 22 August 2016. Visits & Page Views.

Why partner?

With our eclectic mix of beautiful photographs & video, up to date local knowledge, honest opinions and whimsical style, has attracted a huge online audience. Our Walking & Angling pages receive hundreds of visits weekly and are well listed all over Europe.

What we offer:

  • An advert placed across our website offers a niche audience for advertisers.
  • No other website can offer you this targeted audience so effectively – not even the official Irish tourism bodies, national or local. (In fact, the River Barrow Valley is, shamefully, not even listed by the ‘Ireland’s Ancient East’ online campaign as a destination).

Independent Content

We have no official links with local authorities, tourism or government bodies of any kind, so we are completely independent and we attract independent-minded website visitors from Ireland and abroad. We are not flogging ‘bed nights’ or ‘dining experiences’  – we aim to provide information & inspiration in equal measure. Our site visitors tend to dwell on the website (see stats above) so your advertising will be very effective. Our site is also responsive & works on all devices. Our content often gets shared across social media by our visitors in Ireland, the UK and Mainland Europe. We get messages requesting local advice which we deal with promptly.

blackstairs mountains, south leinster way,

Blackstairs Mountains, south leinster way. Photo by James Burke

Our connections:

Waterways Ireland, Facebook Page, Guide to Barrow Valley, walking, heritage, photos

Waterways Ireland, Facebook Page

We are listed by the IWAI, Heritage Boat Association, Waterways Ireland and many more related bodies so you’ll benefit from a niche market of visitors who enjoy Ireland’s waterways, countryside, walking or angling.

Saint Mullins, County Carlow, River Barrow

Feature graphic with my own photos.

  • We have had over 450,000 page views, with the Walking The Barrow Way Section especially popular.
  • The Barrow Valley is located on one or Ireland’s most popular tourist routes: Dublin to Kilkenny, and yet is (thankfully) ignored by coach tour operators. People who visit tend to research online before they arrive so your advert will be seen by visitors on short breaks who have an interest in Irish culture, heritage, wildlife and Irish trad music.
  • If you are offering accommodation, why not offer to drop & collect walkers so they can explore without their baggage? This is know as ‘supported walking‘ and is growing in popularity. They might give you a boost on social media afterwards.
  • Craft workers or artisan food producers can offer tours and demonstrations, even off-season, to independent travellers who benefit from good exchange rates & cheap flights.
  • Why not Advertise on this site to reach a niche market unavailable elsewhere on the web?
  • Market your Air BnB or B&B with the best niche advertising anywhere in the South East.


  • Reasonable, negotiable and flexible, plus you have creative control of your adverts, banners, links etc. Single-page banners start at only €99 p.a. Global banners (whole site) from €499 p.a.
  • Website visitors are looking for things to see & do and some are looking for accommodation. Where else would you get such a targeted audience?
  • Contact site owner, author and photographer James Burke below for more information and options:

James Burke

Postal Address:
Doninga, Goresbridge, Co. Kilkenny, Ireland
Tel 059 91 04729 | Mob 086 8197455


barrow way, ireland, walking, photography, wildlife,

Watch out for the River Dragons !

Air B&B advert links.

Add your Air BnB for only €80 p.a. – fantastic niche advertising to a discerning audience. Your choice of graphic or I can create one for you. Even in the low season we get 200 page views per day. your choice of which page you want your Air B&B to appear on. Contact details above.


Air B&B Borris Carlow Ireland, River Barrow, mountain walks,

Stay at the coolest AIR BnB in Ireland !